 March 11, 2010 Vol. II, Issue 17 Published the 2nd and 4th Thursday of every month. You are on our list because you signed up for this ezine. To change your subscription, see link at the end of this email. Sign me up for this ezine.In This IssueWelcome to the ezine for evolving women entrepreneurs. - A Note from Marcy Please add ezine@marcystahl.com to your whitelist or address book in your email program, so that you have no trouble receiving future issues! Problems viewing this in your email program? Read it online.Note from MarcyI am so thrilled that the Becoming Considerably Huge telesummit starts next Monday, 3/15 - I'm the first speaker! We already have over 300 women who have signed up for the valuable information that I and 10 other talented women entrepreneurs will share. Make sure you join us too! Here's the link. I'm spending more time on joint ventures with other heart-centered entrepreneurs, like the Becoming Considerably Huge telesummit. These are such an important way to grow your business, because you will benefit from the power of someone else's list and community.
At home, I'm being thoroughly entertained by my two cats. Here's my little black and white cat, Holly, being pursued by rambunctious Dash. She's on the chair and he's getting ready to pounce on her - very typical! >>> Best wishes for your success! Marcy Stahl Upcoming Events3/15/10, 2pm ET - The Becoming Considerably Huge telesummit kicks off - I'm speaking in the first of 9 calls on 8 Steps to Manifest Everything You Want! Register now and see the other topics at http://www.becomingconsiderablyhuge.com 3/24/10, 2pm ET - F.ree teleclass on Manifesting Your Goals-How to Turn Dreams into Actions. To learn more and to sign up, visit http://www.marcystahl.com/teleclasses/ 4/23/10 - Launch party at DSWA Celebration for Direct Selling Power, which I've co-authored along with 19 other brilliant coaches and trainers in direct sales. Feature Article
Are You Making These Selling Mistakes? - Part 2Here's the second part of my article on the 3 top mistakes inselling. Today's article is about how to
replace those mistakes with a better approach, one that improves your sales results. You can read the To recap, the 3 false beliefs I see so often are:
Remember - these are all FALSE beliefs. In the last article, I talked about the importance of understanding what kinds of problems and pain your ideal clients have. People who have problems and pain are motivated to buy. People who don't have problems and don't have pain - they don't buy. Here's how you can shift out of those ineffective beliefs, into an approach that will be easy and relaxing for you AND your prospect. It's also an approach that will give you much better results! When you meet someone who looks like they may be an ideal client, start a conversation, not a selling monologue! Ask them questions. Your goal is not to sell - your goal is to see whether there's a fit between their problem and associated pain, and your solution. When you both see a fit, you gain a customer, and you never had to "sell" them. You both need to figure out what their problem is. Remember: no problem = no customer. Next, what's their pain? What's the price they're paying for the pain? Don't be afraid to really explore this in depth. Often we want to have happy conversations and we feel uncomfortable talking about anything negative, particularly with people we don't know well. You'll get to happy shortly - you need to stick with pain for awhile first. Prospects need to be in touch with the full size and shape of their pain. Generally, the bigger it is, the more motivated they are to make a change, to try something new. That makes them more open to new solutions. If their problem and pain fits with your ideal client profile, which means your solution applies to them AND they're someone you want to work with, then you can introduce your solution. As you discuss your solution, follow these two practices. They have a big effect with your prospect, so don't discount them just because they seem simple or subtle. First, keep framing the solution as it applies to your conversation partner. They are always on WII-FM (What's In It For Me), so you need to stay on that channel also. I visualize this as giving someone a gift and presenting it with bow facing them. If you shift into something that sounds not conversational: like you jumped into the sales manual p. 103, or that you've started talking about your world and perspective on a sale, then you've lost that prospect right there. Keep the solution focused always on the prospect. Second, doublecheck that they're with you at each point along this journey. Periodically ask: "Does that sound helpful/relevant/useful?" After you've both had a chance to discuss their pain and your solutions, and they've gotten clear on what they feel and what you offer, ask them: "What impact would it have on your business (or, how would you feel) if your _________fill in their pain______ was being addressed by _________fill in benefits 1,2,3__________?" Listen to their answer. At this point, they're telling you whether they're interested in accepting your offer or not. If they give you an in-depth answer, followed by more questions or discussion, then they are interested. You'll be more relaxed AND more successful when you replace the top 3 false selling beliefs with the following approach.
As a result of following this philosophy, you'll find that you really connect with people. When you can discuss
someone's pain with them, they feel that you are understanding them deeply. This approach also takes the pressure
off you to "sell". You'll feel much more at ease and so much less stressed. And you won't burn bridges with
people who get turned off by being "sold to". What a better place to be! CALL TO ACTIONStart by clearly define your ideal client. You have to know them inside out: what The more you understand this, the easier your sales and marketing become, on many levels. In fact, understanding your ideal client is so critical that it's one full step of the Marcy Stahl 8-step success-building process. I've done it with many entrepreneurs and I can help you too. This 8-step process is EXACTLY how I built my business, and it's also helping other entrepreneurs like you, right now. Schedule a free 30-minute Success-Building Strategy Session and we'll discuss your business goals, what's getting in your way, and how to move you forward starting right away. Just email info@marcystahl.com and we'll schedule a time that's good for both of us. © 2010 Marcy Stahl WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete description with it: Marcy Stahl motivates women entrepreneurs to move from having only a trickle of clients to an abundant full flow of more clients, more money, and more decision-making power. If you're ready to empower yourself AND boost your business, if you want to share YOUR passion with more people, schedule your free 30-minute Marcy Stahl Success Strategy Session by clicking here http://www.marcystahl.com/contact-marcy.html About MarcyMarcy Stahl is an entrepreneur whose purpose in life is helping women entrepreneurs achieve world domination, by earning more money and creating more decision-making power. Because the world will only be a better place when more women are in charge! She effectively guides her clients to move from struggle and lack, to abundance and ease, by creating effective systems and marketing strategies. She uses this same powerful success system to help direct sales consultants improve their recruiting and leadership skills. To learn more about her services, visit http://www.marcystahl.com/contact-marcy.html and sign up for your free 30-minute Marcy Stahl Success Strategy Session (and get great free resources, too!) Upcoming Events for Women Entrepreneurs I want to introduce you to a friend of mine... Christine Watson, owner of the Compassionate Nutritionist. Christine’s philosophy is quite simple: We’re all connected. Change YOUR life, and the things around you will change. That thought is so profound – I want to repeat it: change YOUR life, and the things around you will change. Take a look around your life. Are you satisfied with your business results, with your income, with your relationships, or with your health? If the answer to any of these is NO, then the place to start working is within. Christine, a heart-centered, spiritually-minded healer, is opening her heart and soul to anyone who is ready for change. She wants to teach YOU exactly how she's created health, healing, & happiness in her life in less than a year’s time. And she's doing it just for YOU in her BRAND-NEW program "Energy Muffin Wellness Coaching VIP Program”. (She’s got a great story behind her Energy Muffin!) (In a hurry? Grab your seat here) In this EXCLUSIVE program, you'll begin to create:
Here's that link again to reserve your spot in this EXCLUSIVE program: http://www.compassionatenutritionist.com/products-services/energymuffinvipprogram/ If you are ready to build your health and extend that wellness outward into your life, now is the time! Your FeedbackI’m always interested in your feedback on the topics in this ezine. I’d be delighted to hear from you about your experiences as they related to any of our ezine topics, your thoughts on the ezine itself, as well as topics you’d like to see in future issues. Send an email to ezine@marcystahl.com and let me know what’s on your mind. I appreciate your perspective. If you know other women entrepreneurs who want to THRIVE, instead of simply surviving, please forward this newsletter to them. I respect your privacy and do not give out or sell our subscribers’ names or email addresses. Copyright © 2010 Marcy Stahl
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I'll be sharing more practical advice about how YOU can add joint ventures into your business as the year progresses.